Tình huống nghiên cứu
Duyệt Tình huống nghiên cứu theo Chủ đề "accounting"
- Ấn phẩmAFP Innova : Competing in a tender for new affiliates. Vol. 2 No. 7 2012 [Tài nguyên điện tử](Emerald Group Publishing Limited, 2012) Farías, PabloIn Chile, a law passed in 2008 introduced a bidding process to be held every 24 months in the pension industry. The tender mechanism was introduced as part of a reform aimed at reducing the commissions charged by pension fund administrators and at making it easier for new players to enter the market. In early 2009, Daniel Ugarte wondered if it was finally the right time for his firm to enter the pension industry. Ugarte was asked by the board to help chart a direction for the firm. The winning criterion was the lowest management fee (commission) paid by the affiliates. The main focus of the case is a quantitative assignment that asks students to calculate how customer lifetime value (CLV) and customer equity (CE) would be affected by the commission offered.
