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AIESEC : the Experience Pakistan challenge. Vol.4 No.1 2014 [Tài nguyên điện tử]
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Tóm tắt
Meg Lyons, the Vice President of AIESEC Pakistan's Talent Management and Local Committee Development, has relaunched the Experience Pakistan – a brand designed to develop a positive identity for Pakistan in the AIESEC world in order to have positive growth in the absolute exchange numbers for AIESEC Pakistan. AIESEC's philosophy is to nurture youth and develop them as leaders; all leadership positions in AIESEC are therefore held by individuals for only a year. This being the biggest and an unavoidable problem, Meg has to come up with a way of further developing and strengthening the Experience Pakistan brand.
Mô tả
Emerald Emerging Markets Case Studies
Năm xuất bản
2014
Tác giả
Husain, Saima
Nhà xuất bản
Emerald Group Publishing Limited
Bộ sưu tập
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